Ideas, guides &amp; thinking

The Real Cost of the AI Race: What Nobody Tells You About Infrastructure

Why the biggest AI players are buying nuclear plants and what it means for everyone else

DeepSeek and the Myth of Cheap AI

Why we don't buy the hype around "democratized" AI infrastructure

How to Actually Run a Software Consulting Company

A year of lessons, mistakes, and things I wish someone told me

What We Look For When Hiring Engineers

Beyond the resume and the coding test

The MVP Mistakes That Kill Startups

What we learned building 40+ products from scratch

The Stack We Use for Every Startup MVP

Boring tech, fast results

AI Integration Patterns We Use in Production

From chatbots to document processing, what actually works

GPT-4 vs Claude vs Open Source: A Practical Guide

How we actually choose models for production

RAG Patterns for Production

Beyond the demo, what actually works at scale

The Reality of Software Engineering Careers Right Now

What I tell engineers who ask me for career advice

2026-01-18Case Studies

Case Study: Building Aivre

How we helped an appraisal company automate with AI in 12 weeks

Why Most AI Pilots Never Make It to Production

The gap between proof-of-concept and production isn't technical. It's everything else.

What We Actually Look For in Technical Interviews

Spoiler: It's not your ability to reverse a binary tree on a whiteboard

The Architecture Patterns That Scale: What We Use at Protocoding

The practical patterns we've learned from building AI systems that actually work in production

Why Your Startup Doesn't Need Kubernetes (Yet)

The infrastructure complexity trap that kills more startups than bad code

How We Build AI Features in 30 Days

The sprint methodology that gets AI from concept to production

The Real Reason Your Engineers Keep Quitting

It's not about money, remote work, or perks. It's about something much deeper.

Fine-Tuning vs RAG: Which One Do You Actually Need?

Stop overthinking it. Here's the decision framework that actually works.

2026-01-18Case Studies

How We Helped a Healthcare Startup Launch in 8 Weeks

From MVP concept to production-ready patient portal in record time

The Client Red Flags We Now Walk Away From

Hard-won lessons on which projects to avoid (and why we sleep better at night)

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AI Agents Are Rewiring Financial Services

From millisecond fraud detection to 24/7 customer support, autonomous agents are handling tasks that used to require armies of analysts

Building HIPAA-Compliant Patient Portals: A Technical Deep-Dive

The security, infrastructure, and data choices that actually matter

E-Commerce Personalization That Actually Converts

Why your recommendation engine isn't working and what actually drives sales

Predictive Maintenance for Manufacturing: Building ML Models That Actually Prevent Downtime

Why 70% of predictive maintenance projects fail and how to build models that work in production

From Monolith to Microservices: When SaaS Platforms Should Actually Make the Switch

Most companies break up their monolith too early or too late

PropTech AI: How Machine Learning Is Changing Property Valuations

From two-hour appraisals to instant valuations: how AI is reshaping real estate

The Fractional CTO Playbook: When Startups Should Hire Technical Leadership

Stop building your MVP with your nephew

Building Real-Time Payment Systems: Architecture for Speed and Compliance

How to design payment infrastructure that processes transactions in milliseconds

Mobile-First Healthcare Apps: Why Patient Engagement Isn't About Features

Building healthcare apps that patients actually use requires rethinking everything

API Design for B2B SaaS: Building Integrations Customers Actually Use

Most B2B APIs are built for engineers who will never use them

The E-Commerce Data Foundation: Why Your AI Projects Keep Failing

Most retailers have the wrong data infrastructure for AI

Beyond RPA: Why Financial Services Need Intelligent Workflows

The gap between rule-based automation and adaptive intelligence is costing banks millions

Healthcare Cloud Migration: Moving Legacy Systems Without Breaking Compliance

Why most healthcare cloud migrations fail and how to architect around the compliance trap

2026-01-18Case Studies

MVP to Scale: How We Help SaaS Startups Go from 0 to 10,000 Users

The technical decisions that make or break your path to product-market fit

The Trust Tax: Why Fintech UX Design Is Different (And Harder)

Building financial apps that users actually trust with their money

The Real-Time Manufacturing Dashboard That Actually Works

Why most supply chain visibility projects fail and how to build dashboards that don't crash when you need them most

Team Augmentation Done Right: How to Integrate External Engineers Without Losing Velocity

Stop treating contractors like outsiders and start building one cohesive team

Headless Commerce Architecture: When Shopify Isn't Enough

Moving beyond monolithic platforms for enterprise-grade commerce experiences

LLM Cost Optimization: Cutting Your API Bills by 70%

Simple engineering tactics that slash AI inference costs without touching model performance

When to Build vs Buy: A Framework for Technical Decisions

Stop wasting months on the wrong choice—here's how to decide fast

The Hidden Costs of Technical Debt

Why that "quick fix" is slowly killing your engineering velocity

The Hidden Cost of AI: Energy Infrastructure and Why Most Startups Can't Compete

The energy requirements for AI are creating an infrastructure arms race that's reshaping the entire tech landscape

AI ROI Calculator: A Framework for Measuring What Actually Matters

Stop guessing at AI value. Here's how to measure the metrics that drive real business decisions.

The Technical Debt Trap: Why Enterprise AI Projects Keep Failing

Your legacy architecture isn't just slowing you down—it's killing your AI initiatives before they start

The Real Reason Your Software Project Is Over Budget

It's not scope creep or bad estimates—it's something much more fundamental

The Myth of the 10x Developer - Why Your Team's Frequency Matters More

Individual heroics don't scale. Collective resonance does.

Stop Building Features Nobody Asked For

How to Actually Talk to Your Users (Before You Waste Six Months)

AI Agents Are Rewiring Financial Services

From millisecond fraud detection to 24/7 customer support, autonomous agents are handling tasks that used to require armies of analysts

Stop Building MVPs, Start Building Experiments

Why the MVP mindset is killing your startup's chances

Designing Systems That Work With You: The Architecture of Flow State

Why the best software systems mirror consciousness itself

Why Your AI Model Accuracy Matters Less Than Your Data Pipeline

The hidden infrastructure that makes or breaks AI projects in production

The Hidden Cost of Unreliable AI: Why Your Production Systems Keep Breaking

Moving beyond demos to bulletproof AI that actually works when it matters

Enterprise Integration Playbook: From Legacy Spaghetti to Modern APIs

A battle-tested framework for untangling decades of integration debt without breaking production